{ "schema_version": 1, "version": "1.12.21", "scheme": "loop:business-category", "extends": "wtf-core", "source": "https://taxonomy.tfw.bz/vocabularies/loop-categories.v1.json", "categories": [ { "id": "loop:website-health-seo", "label": "Website health and SEO", "definition": "Keep sites crawlable, discoverable, relevant and technically healthy.", "examples": [ "Crawl hygiene", "Indexing", "Internal links", "Topical focus" ] }, { "id": "loop:content-publishing", "label": "Content and publishing", "definition": "Plan, create, refresh and distribute editorial content.", "examples": [ "Newsletter", "FAQ", "Articles", "Social publishing" ] }, { "id": "loop:acquisition-retention", "label": "Acquisition and retention", "definition": "Attract audiences, earn attention and convert or re-engage customers.", "examples": [ "Paid campaigns", "Outreach", "Race re-engagement", "Marketplace monitoring" ] }, { "id": "loop:people-client-delivery", "label": "People and client delivery", "definition": "Coordinate hiring, onboarding, commitments and delivery to clients.", "examples": [ "Hiring", "Onboarding", "Meetings", "CRM reminders" ] }, { "id": "loop:knowledge-intelligence", "label": "Knowledge and intelligence", "definition": "Collect, synthesize and maintain reusable knowledge and research.", "examples": [ "Expert intake", "Source monitoring", "Research digests" ] }, { "id": "loop:platform-agent-operations", "label": "Platform and agent operations", "definition": "Maintain shared services, automation infrastructure and agent performance.", "examples": [ "Self-repair", "Bot memory", "Agent optimization", "Security drift" ] } ], "bindings": { "loops": { "A01": "loop:content-publishing", "A02": "loop:content-publishing", "A03": "loop:content-publishing", "A04": "loop:content-publishing", "A05": "loop:content-publishing", "A06": "loop:content-publishing", "A07": "loop:content-publishing", "A08": "loop:content-publishing", "A09": "loop:content-publishing", "A10": 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"loop:website-health-seo", "K01": "loop:website-health-seo", "K02": "loop:website-health-seo", "K03": "loop:website-health-seo", "K04": "loop:website-health-seo", "K05": "loop:website-health-seo", "K06": "loop:website-health-seo", "K07": "loop:website-health-seo", "K08": "loop:website-health-seo", "K09": "loop:website-health-seo", "K10": "loop:website-health-seo", "K11": "loop:website-health-seo", "K12": "loop:website-health-seo", "L01": "loop:acquisition-retention", "L02": "loop:acquisition-retention", "L03": "loop:acquisition-retention", "L04": "loop:acquisition-retention", "L05": "loop:acquisition-retention", "L06": "loop:acquisition-retention", "L07": "loop:acquisition-retention", "L08": "loop:acquisition-retention", "L09": "loop:acquisition-retention", "L10": "loop:acquisition-retention", "M01": "loop:platform-agent-operations", "M02": "loop:website-health-seo", "M03": "loop:acquisition-retention", "M04": "loop:people-client-delivery", "M05": "loop:people-client-delivery", "M06": "loop:people-client-delivery", "M07": "loop:platform-agent-operations", "P01": "loop:acquisition-retention", "P02": "loop:acquisition-retention", "P03": "loop:acquisition-retention", "P04": "loop:acquisition-retention", "P05": "loop:acquisition-retention", "S01": "loop:platform-agent-operations", "S02": "loop:platform-agent-operations", "S03": "loop:platform-agent-operations", "S04": "loop:platform-agent-operations", "S05": "loop:platform-agent-operations", "S06": "loop:platform-agent-operations", "S07": "loop:platform-agent-operations", "S08": "loop:platform-agent-operations", "S09": "loop:platform-agent-operations", "S10": "loop:people-client-delivery", "S11": "loop:knowledge-intelligence", "S12": "loop:knowledge-intelligence", "S13": "loop:people-client-delivery", "S14": "loop:knowledge-intelligence", "S15": "loop:acquisition-retention", "S16": "loop:website-health-seo", "S17": "loop:content-publishing", "V02": "loop:acquisition-retention", "X01": "loop:website-health-seo", "X02": "loop:platform-agent-operations", "X03": "loop:platform-agent-operations", "X04": "loop:platform-agent-operations", "analytics.ingestion-and-value": "loop:platform-agent-operations", "analytics.kpi-catalogue": "loop:platform-agent-operations", "awards.deadline-reminders": "loop:people-client-delivery", "commerce.marketplace-legacy": "loop:acquisition-retention", "commerce.marketplace-monitor": "loop:acquisition-retention", "commerce.purchase-wishlist-review": "loop:knowledge-intelligence", "commerce.placement-sales": "loop:acquisition-retention", "content.article-published": "loop:content-publishing", "content.cron-failure": "loop:platform-agent-operations", "content.faq-coverage": "loop:content-publishing", "content.faq-extended": "loop:content-publishing", "content.faq-run": "loop:content-publishing", "content.job-failure": "loop:platform-agent-operations", "content.roadmap-reconcile-daily": "loop:content-publishing", "content.roadmap-reconcile-weekly": "loop:content-publishing", "crm.overdue-tasks": "loop:people-client-delivery", "ea.daily-brief": "loop:knowledge-intelligence", "ea.process-replies": "loop:platform-agent-operations", "earned.opportunity-intake": "loop:acquisition-retention", "editorial.idea-triage": "loop:content-publishing", "editorial.newsletter-intake": "loop:content-publishing", "editorial.settlement-social-leads": "loop:content-publishing", "email.ea-inbox": "loop:platform-agent-operations", "email.expert-and-pulse": "loop:knowledge-intelligence", "email.expert-intake": "loop:knowledge-intelligence", "email.national-onboarding-followup": "loop:acquisition-retention", "growth.editorial-growth-weekly": "loop:website-health-seo", "growth.faq-publishing": "loop:content-publishing", "growth.indexing-and-link-feedback": "loop:website-health-seo", "growth.internal-link-coverage": "loop:website-health-seo", "growth.internal-link-outbound": "loop:website-health-seo", "growth.link-optimization": "loop:website-health-seo", "hiring.ack-sweep": "loop:people-client-delivery", "hiring.ai-eval-sweep": "loop:people-client-delivery", "hiring.intake-autosubmit": "loop:people-client-delivery", "hiring.offer-expiry": "loop:people-client-delivery", "hiring.onboarding-reminder": "loop:people-client-delivery", "hiring.pending-followup": "loop:people-client-delivery", "knowledge.ai-engineering-youtube-weekly": "loop:knowledge-intelligence", "knowledge.bhw-weekly-insights": "loop:knowledge-intelligence", "knowledge.community-scout": "loop:knowledge-intelligence", "social.linkedin-inbox-triage": "loop:acquisition-retention", "knowledge.harness-insights": "loop:knowledge-intelligence", "knowledge.source-monitoring": "loop:knowledge-intelligence", "knowledge.weekly-advise-scan": "loop:knowledge-intelligence", "operations.agent-optimization": "loop:platform-agent-operations", "operations.agent-pr-babysit": "loop:platform-agent-operations", "operations.bot-context-backup": "loop:platform-agent-operations", "operations.bot-health": "loop:platform-agent-operations", "operations.bot-memory": "loop:platform-agent-operations", "operations.brand-portal-refresh": "loop:website-health-seo", "operations.domain-health": "loop:website-health-seo", "operations.domain-renewals": "loop:platform-agent-operations", "operations.email-deliverability": "loop:platform-agent-operations", "operations.failure-lookback": "loop:platform-agent-operations", "operations.generation-quota-recovery": "loop:platform-agent-operations", "operations.loop-health": "loop:platform-agent-operations", "operations.pr-worktree-hygiene": "loop:platform-agent-operations", "operations.security-drift": "loop:platform-agent-operations", "operations.self-repair": "loop:platform-agent-operations", "operations.skill-inventory-sync": "loop:platform-agent-operations", "operations.skill-lifecycle": "loop:platform-agent-operations", "operations.slop-sweep": "loop:platform-agent-operations", "ops.meeting-reminders": "loop:people-client-delivery", "paid.ramp-monitor": "loop:acquisition-retention", "people.decision-tracker": "loop:people-client-delivery", "people.discord-digest": "loop:people-client-delivery", "people.founders-pulse": "loop:people-client-delivery", "people.health-planning": "loop:people-client-delivery", "people.risk-tracker": "loop:people-client-delivery", "people.weekly-checkin": "loop:people-client-delivery", "people.weekly-intake-routing": "loop:people-client-delivery", "platform.skill-primitives": "loop:platform-agent-operations", "race.reengagement": "loop:acquisition-retention", "rep.crawl-health": "loop:website-health-seo", "rep.crawl-health-and-link-candidates": "loop:website-health-seo", "review.source-ingestion": "loop:knowledge-intelligence", "social.feed-refresh": "loop:content-publishing", "social.publish-queue": "loop:content-publishing", "social.shortdrama-tiktok-refresh": "loop:content-publishing", "social.wtf-facebook-weekly": "loop:content-publishing", "operations.context-review": "loop:platform-agent-operations", "operations.site-drift-review": "loop:website-health-seo", "operations.voice-ratio": "loop:platform-agent-operations", "operations.monitor-alert-triage": "loop:platform-agent-operations", "operations.channel-registry-sync": "loop:platform-agent-operations", "email.tipmaster-contact-resolution": "loop:acquisition-retention", "growth.reddit-research": "loop:knowledge-intelligence", "operations.hotspot-recovery-scoring": "loop:platform-agent-operations", "operations.skill-upstream-watch": "loop:platform-agent-operations", "operations.vm-session-audit": "loop:platform-agent-operations", "growth.outreach-sourcing": "loop:acquisition-retention", "growth.outreach-research": "loop:acquisition-retention", "growth.outreach-follow-up": "loop:acquisition-retention", "growth.outreach-drafting": "loop:acquisition-retention", "growth.outreach-sending": "loop:acquisition-retention", "growth.outreach-engagement": "loop:acquisition-retention", "growth.outreach-escalation-sync": "loop:acquisition-retention", "growth.outreach-readout": "loop:acquisition-retention", "growth.outreach-snapshot": "loop:acquisition-retention", "operations.ai-usage-pace": "loop:platform-agent-operations" } } }